To do business in China you donˇ¦t need to learn everything about China. You must, however, be aware of certain cultural & commercial essentials so that you can make a good first impression, communicate effectively, build rapport, and avoid embarrassing mistakes. This seminar aims to introduce Chinese culture, social structures and business environment. It will also provide an understanding of China as a market and supply centre. At the end of the seminar you will have an agenda for establishing whether there are opportunities worth pursuing in China.